The Electric Vision of Noël Nielsen: Deadly Night Shades

The Electric Vision of Noël Nielsen: Deadly Night Shades

How an unconventional idea became a thriving creative pursuit without compromising its artistic vision

By: The Lace Ledger Staff

There is a special kind of frustration reserved for instances when you know exactly what you want and discover that nobody makes it. Urgh. For Noël Nielsen, the artist behind Deadly Night Shades, that frustration began with lampshades. Boring beige cylinders were plentiful, but something with a pinch more personality seemed beyond the imagination of conventional home décor retailers. So, she took matters into her own hands.

What began as a solution to a decorating dilemma gradually developed into a business specializing in extravagant gothic lampshades, each lovingly crafted by hand. The designs are fabulously eccentric, with some requiring upwards of 50 hours of work. Yet, behind all that extravagance is a carefully considered approach to entrepreneurship. From early experiments for friends to commissioned creations, Deadly Night Shades has grown at a pace that allows Nielsen to remain both artist and business owner, without sacrificing the joy of either.

She understands that sustaining a creative practice requires knowing when to push forward and when to let an idea go. There are limits to how often she wants to reproduce a design, even when customers are eager to purchase it. As she explains, the key is finding a medium you enjoy enough that it doesn't feel like work, while maintaining enough objectivity to recognize when a creative direction has run its course.

We spoke with Nielsen about Deadly Night Shades’ evolution and the discipline of keeping an independent creative vision alive.

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